Sally Susman, Chief Corporate Affairs Officer at Pfizer, found herself at the helm of one of the most urgent, high-stakes public dialogues of our times. Based on her flash of insight, she and her team found ways to break through the noise and fear and persuade millions to change their assumptions about Big Pharma, make complex science accessible, and build confidence in the lifesaving technology.

 Susman joins the Steve Cochran Show to share hard-earned lessons not only from the pandemic but from her life and distinguished career, from growing up in St. Louis, to the steps of Capitol Hill, to the corridors of corporate America, including senior positions at American Express and Estée Lauder. The vivid stories, from her own and other high-profile successes and missteps, provide a masterclass for communicating with authority and authenticity.